If you’re the manager or owner of one of the many UK businesses who have yet to start working on a global scale then you’re missing out. The international markets are something that can open your company up to a wealth of benefits, as you can have access to a larger number of clients and potential supply options – which in turn can lead to bigger and better things for your business.
This isn’t something you can achieve overnight though as connecting with the rest of the world takes a number of different approaches. To help you out then, in this post we’ve detailed a few examples for you to consider:
Investing in International Delivery
A great way to entice international business is to simply offer your products and services to international clients. There are many logistics companies such as TNT who can manage your overseas deliveries for you so you won’t even face too much disruption to your day-to-day running.
Creating a Presence Online
Creating an awareness of your business abroad is another important aspect and a great way to get some free exposure is to use social media. Having profiles on Facebook, Twitter and LinkedIn for instance can allow English speaking nations overseas to learn about what it is you have to offer. On top of this though, you may also want to setup profiles in different languages to appeal to an even bigger audience.
Along with the above you should also think about travelling overseas and visiting conferences and exhibitions to meet and greet more people and indeed other companies. You and your sales team essentially need to pitch who you are and what it is you do to prospective clients, investors and customers. If you’re concerned about the language barrier, you could always hire a translator to accompany you.
Setting Up New Locations
After you’ve started making connections you may also want to think about setting up locations in countries you’ve begun working with. The next step would be to begin recruiting employees. By outsourcing your recruitment to firms like Peak PEO (find out more here) you can not only save time but also make sure you hire only the best candidates. This would be something you need to do if you want to realize more success internationally, as a permanent base is a clear example and statement that you’re a properly established global company.
As aforementioned, you can really do a great deal for your business by heading into the international markets, so make sure you take on board some of the above and start implementing these into your operations today.