How to get the most out of your banners

How to get the most out of your banners

With the design and print of your traditional marketing material finished, you may think that the most important part is done. Not so! It doesn’t matter how well-designed your pull-up banner is, or how wonderfully printed your leaflets are — if they are placed in the wrong location, they won’t be working to their full potential for you. That means a lower ROI for you. From windows to trade shows, we take a look at the best locations for you to place your banners. Start at the beginning Consider the most important area of your marketing campaign — your business’ location! People really don’t have time to be wandering around in search of your building. This is highlighted by the fact employees in the UK are working more overtime than ever before with 60% of those asked stating that they don’t have a good work-life balance, according to a study published in The Independent last year.


7 Icebreaker Questions That Could Kill Your Business Relationship

7 Icebreaker Questions That Could Kill Your Business Relationship

  Every customer relationship starts somewhere. Classic “in person” questions like “so, what do you do?” rarely lead to memorable conversations that can get the small business leaders noticed. Some awkward questions can even lead to making a bad first impression that ends the relationship even before it starts.


Silver as an investment in 2018

Silver as an investment in 2018

The price of silver has reached its peak in 2016, but this precious metal has remained one of the best investment opportunities ever since. Those who are looking to hedge their investments should look into silver as a way to do so in 2018.